How to Change a Business Name in Missouri 2024: Ultimate Guide

How to Change a Business Name in Missouri

Welcome to our all-in-one guide on renaming your business in Missouri (also known as The Show-Me State)! We know that a name change can impact your operations, brand, and customers. We aim to make this transition as smooth as possible, offering expert advice and guidance throughout the process.

Get ready to dive in as we explore the necessary steps for a successful business name change in Missouri. We’ll cover everything from selecting a new name to updating crucial documents and registrations, ensuring your Missouri LLC remains compliant and thriving. At LLCBase, we’re here to support you every step of the way in this exciting journey towards a fresh business identity in Missouri!

What is a Business Name

A business name, or trade name, is the official and unique title under which a company conducts its operations and represents itself to the public. It is essential to a company’s identity in branding, marketing, and communications. A well-chosen business name distinguishes a business from its competitors and conveys its values, mission, and services or products offered to customers.

A business name represents your company’s identity and is crucial for all branding and marketing initiatives. However, entrepreneurs often feel the need to change their business’s name at some point.

Top Reasons for Changing a Business Name

  1. Rebranding: One of the most common reasons for changing a business name is rebranding. As businesses evolve over time, their initial name may no longer reflect the current products, services, or target audience. A new name can help create a refreshed identity and better communicate the business’s direction.
  2. Expansion: Another reason for changing a business name is geographical or market expansion. If your company name was initially tied to a specific location or target market, a change might be necessary to reflect the new areas you’re targeting.
  3. Mergers and Acquisitions: Adopting a new name representing both entities’ strengths may be beneficial if your business merges with or acquires another company.
  4. Legal Issues: Trademark disputes or potential infringement can also lead to a business name change. If you’re facing legal challenges over your company’s name, rebranding might be a wise choice to avoid further issues.
  5. Negative Associations: Suppose your business has faced negative press or unfavorable associations with its current name. In that case, a name change can help distance the company from past issues and signal a fresh start.

Change a Business Name: A 4-Step Guide

Let’s discuss the various steps and procedures involved in changing your business name effectively:

Step 1: Choose Your New Business Name

Selecting a new name is the first step in changing your business name in Missouri. Many business owners file a DBA (Doing Business As) or a Fictitious Name before registering their business with the Secretary of State (SOS). They can then change this name when filing their business. To choose a new name and file a DBA, follow the steps below:

  1. Visit the Missouri Secretary of State to access the Missouri Secretary of State Business Services, where you can search for the desired name and confirm its availability. 
  2. Once you have found an available name, proceed with the DBA name filing in Missouri. The Missouri DBA filing method can be done through three methods, online, by mail, and in person filing., which may include For online filing, check the Missouri Corporations Online Portal. There, look for the “Assumed Names” section. You will get the registration form. or For filing offline, you must send the downloaded PDF form to the Corporations Division, P.O. Box 778, Jefferson City, MO 65102 or drop it off in person at the Corporations Division, 600 W. Main St., Rm. 322, Jefferson City, MO 65102 options.
  3. Depending on the chosen filing method, you may need to submit a DBA application form and pay the associated $7. This fee may vary depending on your state and filing method.
  4. After successfully filing your DBA, keep track of the five years, as you may need to renew your DBA registration periodically, depending on your state’s requirements.

By following these steps, you can ensure a smooth transition in changing your business name in Missouri while maintaining compliance with state regulations. Remember to update all relevant documents, licenses, and registrations with your new business name to avoid confusion and maintain a consistent brand identity.

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Missouri Requirements to Change a Business Name

Before proceeding with the next step, it is crucial to know the naming guidelines when choosing a new name for your business. These guidelines may vary based on the type of business structure. For example, if you start a Missouri LLC, the following rules must be observed when changing the name:

  • The name should be available for use
  • The name should not be in use by another business
  • The new name must include “LLC” if it is a limited liability company
  • The name should not be confused with a government entity
  • The name should be unique

Read the Missouri LLC name search article to learn more about LLC naming guidelines if you are forming an LLC.

Step 2: Prepare the Documents

Once you choose a new business name, prepare the necessary documents to file the Missouri Articles of Amendment. Gathering all the required information and double-checking for accuracy before the submission is essential. Along with the name change form, submit the following details:

  • Current business name: Provide the existing name of your business as it appears on your registration documents.
  • New business name: Clearly state the new name you have chosen for your business, ensuring that it complies with your state’s naming guidelines.
  • The entity number of the business: Include the unique identification number issued by the Missouri for your business. This number is often called the Secretary of State File Number or the Business Identification Number.
  • Board of Directors’ approval statement (for corporations): If your business is a corporation, provide a statement indicating that the Board of Directors has approved the name change. This statement should include the date of the meeting during which the decision was made and the signatures of the authorized representatives.
  • Information on shares (if applicable): For corporations, provide details on the number of authorized shares, the various classes of shares, and any changes to the share structure resulting from the name change.
  • Signatures of members (LLC) or Shareholders (Corporation): Obtain and include the signatures of all required parties, such as LLC members or corporate shareholders, to confirm their agreement to the name change.
  • Missouri Articles of Amendment filing fee: Include the appropriate filing fee of $25 in Missouri. This fee may vary depending on the state and the type of business entity.

Just like the first process of starting a business in Missouri, ensure that the details in the  Articles of Amendment are consistent with the initial filing documents. Inconsistencies may result in the cancellation of your registration or delays in processing the name change. By carefully preparing and reviewing your amendment documents, you can help ensure a smooth transition to your new business name in Missouri.

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Step 3: File the Missouri Articles of Amendment

After thoroughly preparing and reviewing all the necessary documents, proceed to file the Missouri Articles of Amendment for your Missouri LLC or an Amendment of Articles of Incorporation for corporations. Keep in mind the following steps to ensure a successful filing:

  1. Attach the name reservation form: Remember to include the name reservation form with the Amendment forms. This form typically confirms that you have reserved and have the right to use the new business name.
  2. Choose the appropriate filing method: You can file the Articles of Amendment online or by mail, depending on your state’s available options. Each method may have specific requirements or fees, so research your state’s guidelines to determine the best option for your business.
  3. Submit the  Articles of Amendment forms and fees: Complete the required amendments, providing accurate information and including all necessary signatures. Include the appropriate Missouri Articles of Amendment filing fee of  $25, which may vary depending on your state and business entity type.
  4. Keep track of processing times: Depending on your state and filing method, the processing time for your Amendment may vary. Monitor your filing status and be prepared to address any questions or concerns from the state agency.
  5. Obtain a confirmation or updated registration documents: Once your  Articles of Amendment has been processed and approved, you should receive a confirmation or updated registration documents reflecting the new business name. Keep these documents for your records and update any other relevant materials.

By diligently following these steps and adhering to your state’s requirements, you can successfully file the Missouri Articles of Amendment and transition to your new business name. Remember to update all related licenses, permits, and registrations to maintain compliance and prevent confusion.

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Step 4: Update the New Business Name

Once you have successfully filed the Missouri Articles of Amendment, updating the new business name in various areas is crucial to maintain compliance, prevent confusion, and ensure a seamless transition.

We’ve also compiled a list of the best business attorneys in Missouri to support you in changing and updating your business name. Please take a moment to explore their services!

But if you decided to update the new business name yourself, consider the following updates that you need to do:

  • Legal documents: Update the Missouri statement of information, loan documents, active legal contracts, lease agreements, and any other relevant legal documents with your new business name.
  • City/local registration: If your city or local authorities require business registration, update your new business name with the appropriate departments, such as the Missouri Secretary of State, by submitting the necessary forms and fees.
  • Business Licenses: Contact the relevant departments to update your new name and obtain the necessary Missouri business licenses and permits for operating in Missouri.
  • Bank Accounts: Visit your bank or financial institution to update your business accounts, credit cards, and checks to reflect the new name, ensuring a smooth financial transition.
  • Internal Revenue Service (IRS): Amend your business name with the IRS by obtaining your EIN records or filing an updated Form 1746 to maintain compliance and prevent confusion.
  • Other updates: If you have employees, amend your records with the Missouri Department of Labor and Industrial Relations and the employment development authority. Update any additional business permits, insurance policies, and legal documents as needed.
  • Marketing materials: Update your website, signage, business cards, merchandise, social media profiles, email signatures, and other places where your business name is displayed to maintain a consistent brand identity.

Updating your business name across all relevant areas ensures a smooth transition and minimizes any potential issues arising from the name change. This comprehensive approach will help maintain your business’s credibility and reputation while adapting to the new name in Missouri.

Considerations When Changing a Business Name

  1. Customer Recognition: When changing your business name, it’s essential to consider its impact on your existing customers’ recognition of your brand. Ideally, the new name should maintain some connection to the old one to retain customer loyalty and familiarity.
  2. Trademarks and Domain Name Availability: Before settling on a new name, ensure it is available for trademark registration and a corresponding domain name is available for your online presence.
  3. Costs and Time Investment: Changing a business name involves various costs, such as legal fees and marketing expenses. The process can be time-consuming, from notifying customers and suppliers to updating documentation and signage.
  4. Search Engine Optimization (SEO) Impact: Changing your business name can impact your website’s SEO rankings. Building a strong online presence using your new name and updating all online content and backlinks will require extensive work.
  5. Notify Relevant Authorities: When changing your company’s name, ensure you notify the relevant local, state, and federal authorities, update your tax information, and obtain new business licenses and permits.


How do I change the name of my Missouri business?
You must file the necessary documents with the Missouri Secretary of State’s office.
Who can file the name change documents?
The owner(s) or authorized representative(s) can file for a name change.
Is there a fee for changing a registered name in Missouri?
Yes, there is a $25 fee for name change filings.
Do I need to submit a new application for a new EIN if I change my business name in Missouri?
No, you can keep the existing EIN as long as there are no other changes to the aspects that require an EIN.
How long does it take for the Missouri Secretary of State’s office to process the name change request?
The processing time varies, but generally, it takes up to 5 to 10 working days to process.
Can I change my business name to anything I want in Missouri?
The new name must be available and not in use by another business registered in the state.
Will my business name change affect my business’s tax status?
No, a name change will not perpetuate any changes in tax status.
Can I change a business name in Missouri that is already in use in another state?
No, the name must be available in Missouri.
Does the actual business structure change when I change the name of my Missouri business?
No, only the name of your business May changes.
Do I need to inform the IRS if I have changed my Missouri business’s name?
It is important to keep the IRS informed of any changes in a business’s name.
Can I register more than one name to my business in Missouri?
Yes, you can have several names registered to your business entity.
Do I need to inform any other state agencies besides the Missouri Secretary of State’s office about my business name change?
No, you’re comfortable messaging secure with only notifying the Missouri Secretary of State’s office about your name change.
Can the process of changing my Missouri business name be expedited?
No, there are no options for expedited name changes in Missouri.
Will I need to file any amendments to my business entity’s original articles in Missouri?
An amendment may be required in certain cases when altering some standard article content.
How long after changing my Missouri business’s name will my business records reflect the new name?
It may take a few weeks after completion of processing to publicize records reporting new names.
Will my business be issued a new certificate of formation/registration after name change filing in Missouri?
No, but the owner(s) or authorized representative(s) can get a copy of the updated articles if preferred.
How do I know if the new name has been accepted/registered in Missouri?
The name will usually endorse if it is approved and also, you’ll receive a formal acknowledgment of name change if approved.
Can I change the designation type of my Missouri business when changing the name?
Yes, following the Missouri state requirements of forming useful such business doesn’t have existing complaints with popular MO rules.
What if I’d rather ask somebody to help than do a Missouri name change filing myself?
Legal assistance is available, but you would be responsible for paying for those legal fees.
Does the old company name become available once I’ve changed my Missouri business name?
The former business name can still be occupied, so that’s less likely, but could be if its original text is still available.
What’s the address to place mail filings for Missouri business name changes?
Any state-based document required to be posted to the Secretary of State office can be addressed to Director of Business Services (
Can I continue my business under the old name along with the newly changed business name for some time?
Yes, there are no restrictions for operating under former entities name as preferred following their new name change.
What is the number to contact LLC Department in the Missouri Secretary of State’s office?
For questions concerning Missouri LLC businesses, please call (573) 751-4153.
How long has this Missouri name change regulation been mandatory for?
This name change requirement for businesses in the state of Missouri has been in place for a long time, likely since the inception as far available in the Secretary of State resources.
Can a business name be registered before opening a business in Missouri?
You can prepare a business name filing before actually opening in Missouri.
Does a Missouri business/LLC require to announce new employer identification number after changing its company name?
No, if EIN reissue isn’t necessary; a name change may not impact your current account maintained with the EIN.
Can Sole Proprietor change its’ business name without state registration?
Majority of cities allow using business names that aren’t identical or too similar to existing, so registration isn’t required comparatively when consulted over the opinion. Nonetheless, if new owner wishes to get the legal name update with Missouri secretary of state, an official change paperwork would need to be initiated.
Can an FFL change its’ firm name in Missouri?
Yes, Federal Firearms Licensee cannot change their name until they first finish the relevant forms required by law and during changes’ notice periods.
What types of entities can change their name change filings with Missouri?
Almost all entities resonate in Missouri and are registered always have a possible name change process.
Is it possible for a Missouri foreign entity/foreign LLC getting a free-mind name available from Missouri Government Department while opening locations in St Louis, MO?
If business wishes to operate using a unique trademark, suggestion is documented accordingly beforehand Missouri Department corporation consultancy center and explicitly clarify that “already approved” text is not in place herein.

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Changing your business name in Missouri is a significant decision that requires careful planning and attention to detail. By following the steps outlined in this guide and diligently updating your business name across all relevant areas, you can ensure a seamless transition while maintaining compliance with state regulations and preserving your brand’s reputation.

We invite you to visit LLCBase for more helpful resources and guidance on navigating the complexities of running a successful business in Missouri. Let’s make your business an enduring success story in Missouri!

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